Proposed Map: Moscow Tram Network by nOne Digital & Branding Agency
Sent my way for comments by the agency, here’s a very slick proposal for a new map for Moscow’s tram network. As a westerner, I was only very dimly aware that Moscow even has a tram network (the Metro grabs the spotlight), but it’s actually the fourth most extensive such network in the world, with 181km of combined route length. The three larger networks are Berlin (190km), St. Petersburg (220km), and Melbourne, Australia (254km).
At first glance, the map looks a little spindly and hard to read, but the proposal makes it pretty clear that the full system map is meant to be printed BIG (see the second picture above), and will be supplemented by smaller, regional maps. The system is made up of two unconnected sub-networks, so this seems to make good sense.
With a staggering 48 routes to show, coming up with a colour palette that works is certainly a challenging task, but I think nOne has done a good job. They’ve basically run sequentially through the whole spectrum, but have cleverly modified the brightness of colours to provide the necessary contrast between adjacent routes. It does lead to some areas of the map taking on a more or less uniform colour — the second detail above is very pink/purple, for example — but the whole map passes the colour-blindness test surprisingly well, mainly because of that good contrast between adjacent routes.
Technically, the map is excellent, with smoothly drawn curves and consistently applied labels. There’s quite a few tight/unusual curves in the map, but they’re all handled very deftly, and the route lines flow really nicely from end to end. The treatment of terminus stops is lovely, with nice, big, easy to see route numbers and the direction of travel from that terminus indicated.
Interchanges with Metro stations are shown with both a bigger dot and the station’s name reversed out of the appropriate Metro Line colour. It might have been nice to also include the number of the Metro Line within the coloured box, just for that extra level of accessibility. Or would that cause confusion between Metro line numbers and tram line numbers? The decisions that designers have to make!
The Metro lines themselves are shown as a thinner line (lower down the information hierarchy), but I wonder if the map might be visually cleaner without them entirely: there’s a lot going on in this map! On such a schematic diagram, it might be enough to indicate where the tram routes interchange with the Metro without having to actually show the Metro’s path. Still, I can’t fault the technical execution!
Mention also of the proposed network logo, which is an even more stylised representation of the system combined with a bit of “heart” to make a distinctively colourful icon.
Our rating: More evidence that some of the best transit map design is coming out of Russia at the moment. Confident, technically excellent work that’s part of a larger, all-encompassing, rebranding proposal. Will be interested to see if this gets implemented. Four stars!